Flipkart’s Big Billion Days has always been synonymous with record-breaking discounts, lightning deals, and massive product launches. But in 2025, the e-commerce giant is aiming to change how Indians perceive online delivery altogether. Its new initiative, “Flipkart Minutes,” promises ultra-fast doorstep delivery of flagship smartphones like the iPhone 17 and Samsung Galaxy S24 in just 10 minutes across select cities.
Redefining Speed in Online Retail
Ultra-fast delivery isn’t a new concept for groceries and daily essentials, but Flipkart’s decision to extend this to premium electronics is a major leap.
Through a hyper-local inventory model, Flipkart has stocked high-demand gadgets in strategically located dark stores and partner hubs. When an order is placed, the product is dispatched almost instantly, making the 10-minute delivery timeline achievable.
iPhone 17 and Galaxy S24 in Focus
Among the most anticipated launches of 2025, Apple’s iPhone 17 series and Samsung’s Galaxy S24 lineup are headlining Flipkart’s Big Billion Days. These devices usually face weeks of waiting due to overwhelming demand. With Flipkart Minutes, customers in cities like Bengaluru, Delhi NCR, Mumbai, and Hyderabad can skip the waiting game entirely.
The company has assured buyers that the 10-minute delivery service comes with zero compromises on authenticity or safety. Each unit will be delivered in tamper-proof packaging, and customers will still benefit from brand warranties, easy returns, and Flipkart’s customer support. This move aims to combine the instant gratification of offline shopping with the convenience of e-commerce.
Limited Rollout, Big Future
Currently, Flipkart Minutes is being rolled out in select metro and tier-1 cities, with a gradual expansion planned. If the pilot is successful, Flipkart could extend the model to other high-value electronics, making it a game-changer for online retail in India.
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